Lundeen revamp

During the last year or so I have been trying to take a step back and find my creative voice again. From the outside, it might seem bazaar. I have a creative job. I create dozens of one-of-a-kind projects and run my own business. But in many ways, I was on autopilot. I was functioning in a creative field without truly exploring and having creative play. I am not saying anything is wrong with that, but I knew and could feel that the excitement and draw I had creatively wasn’t recharging in the same way it once was. Unfortunately, it had the opposite effect on me, Draining. It was draining that I didn’t know where to find a recharge. My solution was to rebrand and hopefully find that path during that time. I found, though exciting, I wasn’t finding the thing I was looking for and only getting drawn back to being burnt out. I was still going at it the same way and felt very frustrated with myself.

I took a step back at that point. What was the point of a rebrand or creative charge only to find myself back in the same place? I found what I lost along the way through reading, writing, friends, and taking a work break. Creative play! Somewhere along the way, I forgot how to creative play and explore. It could be because having a creative business was too much pressure, or I felt I was only creative in a small specific field (jewelry). I lost how to see, identify and explore these ideas. Often that idea is very different from the original idea. I forgot that that path was often zig-zag and was too often looking for the straight route. I forgot that genuine recharge comes from creative play along the way, not the end result. I forgot that making things without the result of being productive or creating monetary value often ends in the best work.

 Most importantly, I remembered that failure was part of the process and didn’t determine the end result. Instead, I found that I was having a lot of fun! Having fun brainstorming, exploring, designing and making! 

With that said, here is my new website, blog, branding, and jewelry. I look forward to sharing more of the journey with you and encourage you to find your own creative play in whatever situation compels you. From experience, once you start accepting creative play in one part of your life, it spiderwebs into all aspects of daily life.  



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